Mack Collier’s Top Company Blogs
Mack Collier reviews company blogs and came up with a scoring system to rate them.
Here’s his criteria:
35 points for Content, what the bloggers write about
35 points for Comments, how many comments the blog receives, and how the bloggers reply to comments from readers
15 points for Posting schedule, how often and regularly new posts appear on the blog
15 points for Sidebars, the information contained on the sidebars
Here are his Top 10 Company Blogs Overall:
1 – Fiskars’ The Fiskateers Blog(Review) – 89
2 – HomeGoods’ Openhouse Blog(Review) – 88
3 – Turkey Hill’s Ice Cream Journal Blog(Review) – 87
3 – Innocent Drinks’ Daily Thoughts Blog(Review) – 87
5 – Graco Blog (Review) – 83
6 – Southwest Airlines’ Nuts About Southwest Blog(Review) – 81
7 – Dell’s Direct2Dell(Review) Blog – 79
8 – Stacks and Stacks’ Clutter Control Freak Blog(Review) – 77
8 – Coca Cola’s Conversations Blog(Review) – 77
10 – Patagonia’s The Cleanest Line Blog(Review) – 76
10 – Mahindra Tractors’ Life of a Farm Blog(Review) – 76
MORE.
