Getty Images’ Photo Play

Posted on May 3, 2007 
Filed Under Uncategorized

Getty Images is on huge acquisition drive picking stock video/photo services PunchStock, MediaVast, owner ofWireImage, iStockphoto and Scoopt.

Getty says the deal will enable it to develop services including podcasts, editorial video, multimedia and mobile.

Getty Images vice president for editorial sales, Lee Martin said: “The acquisition takes us forward in terms of celebrity footage and multimedia products so we will be doing audio where photographers will talk over an event and it will be packaged.”

Martin said a typical example of multimedia demand was national newspaper groups, who looked to Getty to supply more than just still imagery.

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