Yammer for the enterprise

Posted on December 7, 2009
Filed Under Social Media

Been fascinated with the use of Yammer, a micro-blogging tool that is making headway on the enterprise. These two presentations, one by BJ Schone and John Polaschek on Qualcomm and the second by Lee Aase of Mayo Clinic was useful:

A Case Study of Micro-Blogging for Learning at Qualcomm

View more presentations from bjschone.

Yammer 101

View more documents from Lee Aase.

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Welcome to Julian Matthews' blog. I'm a former journalist and Malaysian correspondent for CNet, ZDnet, Newsbytes (Washington Post-Newsweek Interactive wire agency), Nikkei Electronics Asia and AsiaBizTech.com. I also previously contributed to The Star, The Edge, The New Straits Times, The New Zealand Herald and various magazines. Currently, I train and advise managers and executives on strategies to optimize their use of social media and online channels to reach customers. My company, Trinetizen Media, runs media training workshops on social media, media relations, investor relations, corporate blogging, podcasting, multimedia marketing, online advertising, multimedia journalism and crisis communications.
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